I am brainstorming about water imagery as I construct a website for my new business venture. The whole "runningwave" concept comes from a poem by Fiona MacLeod (a female pseudonym for English writer William Sharp. S/he wrote a "celtic" blessing in what passed for the "style of the ancient Celts" in early twentieth century Britain:
At least one composer -- inspired by the same Celtic setting as MacLeod -- set this poem to choral music, because I have sung a version of it in a church choir. This poem attracted me so much that I did some research on MacLeod/Sharp and liked the lyrical qualities of the poetry. I decided to honor this poet by choosing my Internet callsign as "runningwave."
Deep peace, pure white of the moon to you.
Deep peace, pure green of the grass to you.
Deep peace, pure brown of the earth to you.
Deep peace, pure grey of the dew to you.
Deep peace, pure blue of the sky to you,
Deep peace of the running wave to you,
Deep peace of the flowing air to you,
Deep peace of the quiet earth to you.
Deep peace of the Sun of peace to you.
For the website, I am attempting to think about all of the ways that "water" can be seen as a metaphor for the action of thinking creatively. Human beings have a large percentage of their bodies as water, so the moon and other planetary bodies have an impact on us, just as the tides are caused by the moon's cycle.
In a webpage rough draft, I came up with the tag line: "Explore the tides of creativity." A friend of mine suggested: "Dive into creativity!" which I like very much. However, my mind finally recalled a stanza from my favorite poem by John Masefield written circa 1900, Sea Fever:
I must down to the seas again, for the call of the running tide
Is a wild call and a clear call that may not be denied;
And all I ask is a windy day with the white clouds flying,
And the flung spray and the blown spume, and the sea-gulls crying.
And I altered the phrase to "Hear the call of the running tides of creativity." Almost there, not quite. That's what brainstorming is about: playing with imagery like the pieces of a puzzle until they fit. And often the piece that fits one time may morph and shift into something that doesn't fit later or into some other shape that's new, and brilliant. I know the Masefield phrase is the key for me now.
If you have any water imagery that you find particularly inspirational, please do send me a comment!